Have you ever wondered what could be the value of the influencer marketing industry? According to a survey conducted by Influencer Marketing Hub, the influencer marketing industry is currently worth a whopping $13.8 billion. Image Source – Influencer Marketing Hub That shouldn’t come as a surprise because nearly 4 billion people worldwide use social media regularly. More widespread the use of social media, the more significant the impact of influencer marketing. What’s...

Why do you need examples of influencer marketing campaigns? The answer is simple: they get your creative juices flowing and inspire your next campaign strategy. Why is it important? Because influencer marketing is one of the most effective marketing tactics and you need to do it right to reap its benefits. Have you ever purchased something simply because someone you admire approved of it? It has happened to most of us. Why? It’s simple. Word of mouth marketing and social proof are now two...

Did you know that product launch promotion is one of the main reasons marketers work with influencers? It’s not surprising, is it? Getting influencers to promote your product offers a lot of benefits. These include: Access to a targeted audience Improve brand awareness Get qualified leads Boost conversions and ROI The best part is that influencers can promote your product in a way that doesn’t come across as pushy. They are expert content creators, so they know how to weave...

Wondering why you need to identify fake followers on Instagram? The answer is simple: 45% of Instagram accounts are either fake or fraudulent according to a report by HypeAuditor. Only 55% of Instagram accounts are owned by real, active users who you can target through your influencer marketing campaigns. What about the rest? These are bot accounts or fake accounts simply used to mass-follow people for money. Such accounts are used to inflate follower counts, get fake engagement, etc. According...

Not sure about the benefits of influencer marketing? Before you get started with influencer marketing campaigns, it’s understandable that you want to make sure it’s worth the investment. To help you out, we’ve listed all the benefits of influencer marketing here. What Are the Benefits of Influencer Marketing? In this section, let’s take a look at the different ways in which your business can benefit from influencer marketing campaigns. Let’s get started. 1. You Can Increase Your...

Many brands have begun to receive reactions from Influencers, and their audiences concerning the wastage PR activities can create. It’s a commonplace, for instance, for beauty brands to send the whole color range of a beauty product to one influencer so that they can choose the merchandise that best matches their skin, without taking under consideration the quantity of the wasted product and packaging this practice causes. Similarly, many popular Influencers simply receive more products...

Well—now that you’re here, we can definitely start. As consumers study the advantages of CBD, many entrepreneurs have jumped into the fray with innovative CBD products. It is a competitive market, and lots of brands, big and little, are fighting to urge a bit of it. How are you able to beat the competition? It’s not legal altogether states, and even in states that let its use, the law is strict about how you’ll market CBD products. Your CBD marketing strategy...

Avocados actually are a superfood! Not solely do they make beautiful dips, but when utilized in baking, they can additionally make for some incredibly scrumptious pies! This creamy chocolate pie is so silky, smooth, and rich that you will not consider it your favorite fruit blended. Make this on your next get-together or the upcoming holidays for a crowd-pleaser that packs an additional punch. Vegan Chocolate Avocado Pie Recipe INFORMATION 6–8 servings Cook Time: 3 hours INGREDIENTS For...

Perhaps one of the hardest goals in this life is the pursuit of inner harmony. Many have laid claim to the true path to harmony. Religion, consumerism, and philosophy all promise a life full of happiness, calmness, and serenity. In actual fact, if you think you’re ever going to achieve total inner harmony, you’re probably going to be disappointed. But while seemingly unattainable, you can still pursue inner harmony at every turn. We’re going to give you a few top tips to help you on your way to...

No matter how many relationships you’ve been in, no matter how many single friends you’re surrounded by. The truth is that when you’re single, Valentine’s Day will hit you every once in a while, with its display windows around town covered with quotes about love and with the chocolate section in your favorite grocery store full of hearts and teddy bears celebrating the “day of love”. I remember that the first time I truly recognized the existence of Valentine’s Day was when I was in elementary...