Is Gucci Going Fur Free?

 In Fashion

Following the takeover of these ubiquitous fur-lined backless loafers, Gucci is formally going fur-free, beginning with its Spring 2018 collection.

The announcement was made by CEO Marco Bizarri on October 12th during the 2017 Kering Talk at The London College of Fashion. After working with The Humane Society of the U.S. and LAV (an Italian-based animal welfare group), Gucci’s becoming a member of of the Fur Free Alliance ensures the brand will cease all use of animal fur including mink, coyote, raccoon canine, fox, rabbit, karakul, and all different species specially bred or caught for fur.

“Being socially responsible is one of Gucci’s core values, and we will continue to strive to do better for the environment and animals. With the help of HSUS and LAV, Gucci is excited to take this next step and hopes it will help inspire innovation and raise awareness, changing the luxury fashion industry for the better,” Bizarri said of the brand’s choice.

Considering its many statement-making fur coats and staple fur-lined mules, the announcement is a fairly large transfer for the Italian fashion home.

Gucci is simply the most recent luxurious brand to ban the usage of fur, following Stella McCartney, Giorgio Armani, Hugo Boss, and Net-A-Porter. Considering its influence on not solely the Kering group however the luxurious trend business basically, that is in all probability simply the primary of many extra manufacturers to finally go fur-free.

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